Top of mind, top of
the funnel.
Most homeowners aren't searching for a roofer today. But when their roof leaks tomorrow, you want to be the first name they remember. That's what Meta is for.
Results / Meta
- $28avg. cost per qualified lead
- 4.8xavg. ROAS on retargeting
- +72%incremental booked jobs vs. Google-only
[ 01 ] Where Meta usually goes wrong
The problems we
actually solve.
'Facebook ads don't work for us'
They don't, when you treat them like Google. Meta is brand + nurture + lead gen — not high-intent. We run it that way, and it works.
Crap creative killing your CPL
Bad video = high CPL. Period. We produce native-feeling creative (UGC, before/after, owner-on-camera) that performs.
No retargeting for site visitors
60% of homeowners take 2-4 weeks to decide on a major service. If you're not retargeting, you're letting Google's traffic walk.
Lead form ads filling pipeline with junk
Default lead forms = junk leads. We use multi-step questions, instant follow-up automation, and aggressive disqualification.
[ 02 ] What you get
Every Meta
deliverable.
Transparent scope. No surprise invoices. Everything below is included from day one.
- Meta Pixel + Conversions API setup
- Lead form + traffic campaigns
- Retargeting funnels
- Creative production (UGC + studio)
- Custom + lookalike audiences
- Instant lead follow-up automation
"We tried Facebook ads twice with other agencies — total flop. These guys actually built creative that looked like a real customer. Bookings tripled in 8 weeks."
[ 03 ] Meta FAQ
Common
questions.
What's a realistic CPL on Meta?
Do you produce the ad creative?
Should I run Meta and Google together?
Get a free
Meta audit.
30 minutes. We'll teardown your current Meta setup and show you the leaks. Yours to keep — no pitch, no pressure.